These Create-A-Bratz Customized Dolls Are Going Pointed Toe To Pointed Toe Against Barbie

After years of lawsuits over who owned the big-headed dolls’ IP, Bratz’s rebrand is focused on personalization and digital connectivity.

When Bratz were released in 2001, they were the first real threat to Barbie’s fashion doll dominance, shunning model-perfect poise and stature for comically large heads and feet, splashy outfits and makeup, and a gesture towards racial and ethnic diversity.

Read Full Story

from Fast Company http://ift.tt/1IzEmpe
via www.EliteLimo.co

The post These Create-A-Bratz Customized Dolls Are Going Pointed Toe To Pointed Toe Against Barbie appeared first on Elite Limo Blog.

from Elite Limo Blog http://ift.tt/1SAxUJr
via http://ift.tt/1cgcX3j

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s